Complete comparison of Salesforce Agentforce and 11x for enterprise AI sales. Features, integration, pricing, and which AI SDR platform to choose in 2025.
Salesforce Agentforce vs 11x: Which Enterprise AI SDR Platform in 2025?
Enterprise sales teams face a choice: build AI sales capabilities within Salesforce's ecosystem or adopt purpose-built autonomous AI SDRs.
Salesforce Agentforce brings AI agents native to the world's dominant CRM. 11x offers Alice, an autonomous digital SDR operating independently.
Both promise to transform sales productivity. They approach it very differently.
The Quick Comparison
| Factor |
Salesforce Agentforce |
11x (Alice) |
| Type |
CRM-embedded AI agents |
Autonomous AI SDR |
| Best For |
Salesforce-centric orgs |
Full-cycle outbound |
| Integration |
Native Salesforce |
CRM-agnostic |
| Autonomy |
Task-based |
Fully autonomous |
| Learning Curve |
Moderate (if on SF) |
Low |
| Pricing |
Per conversation |
Flat monthly |
| Deployment |
Salesforce add-on |
Standalone platform |
TL;DR:
- Choose Salesforce Agentforce if you're deeply invested in Salesforce and want AI embedded in your existing stack
- Choose 11x if you want a fully autonomous AI SDR regardless of CRM
Understanding the Approaches
Salesforce Agentforce Philosophy
"AI agents within your trusted CRM."
Agentforce extends Salesforce with AI agents that:
- Work alongside human reps
- Access all Salesforce data
- Follow existing processes
- Augment rather than replace
11x Philosophy
"Autonomous digital workers that do the job."
11x provides Alice, an AI SDR that:
- Operates independently
- Handles full outbound cycle
- Researches, writes, sends, follows up
- Replaces human SDR tasks
Salesforce Agentforce: Deep CRM Integration
What Agentforce Does
Agentforce provides AI agents for various Salesforce functions:
Sales Agent:
- Lead qualification
- Opportunity guidance
- Next-best-action recommendations
- Deal coaching
Service Agent:
- Customer inquiry handling
- Case resolution
- Knowledge retrieval
- Escalation management
Commerce Agent:
- Product recommendations
- Purchase assistance
- Order status queries
- Returns handling
Key Capabilities
Native Data Access
Agents access everything in Salesforce:
- Contact/lead history
- Opportunity details
- Account information
- Custom objects
- Activity timeline
Process Automation
Built on Salesforce Flow:
- Trigger on any event
- Execute complex logic
- Update records
- Initiate outreach
Einstein Integration
Leverages Salesforce AI:
- Predictive lead scoring
- Opportunity insights
- Conversation intelligence
- Forecasting
Strengths
- Seamless integration - No data sync issues
- Trust layer - Enterprise security built-in
- Existing investment - Extends what you have
- Customizable - Build agents for your processes
- Multi-function - Sales, service, marketing, commerce
Limitations
- Salesforce dependency - Requires Salesforce platform
- Not fully autonomous - Augments rather than replaces
- Complex setup - Configuration required
- Cost additive - On top of Salesforce licensing
- Less specialized - Jack of all trades
Pricing
Agentforce pricing is consumption-based:
- Per conversation/interaction
- Enterprise licensing required
- Contact Salesforce for specific pricing
Typical enterprise: $50-150k+ annually on top of existing Salesforce spend.
Best For
- Organizations deeply embedded in Salesforce
- Companies wanting AI within existing workflows
- Teams preferring augmentation over automation
- Multi-function AI needs (sales + service + commerce)
11x (Alice): Autonomous AI SDR
What Alice Does
Alice is a fully autonomous AI SDR handling:
- Research - Identifies prospects matching ICP
- Personalize - Creates relevant messaging per prospect
- Outreach - Sends emails, LinkedIn messages
- Follow-up - Manages sequences automatically
- Respond - Handles replies in real-time
- Book - Schedules meetings on calendar
- Learn - Improves from every interaction
Key Capabilities
Full Autonomy
Set ICP and goals, Alice does the rest:
- No manual campaign building
- No sequence management
- No daily oversight needed
Multi-Channel
Reaches prospects where they are:
- Email
- LinkedIn
- Phone (via integrations)
Self-Improving
Learns from results:
- A/B tests messaging
- Adapts to responses
- Optimizes timing
CRM Sync
Updates your system:
- Salesforce
- HubSpot
- Any CRM via API
Strengths
- Truly autonomous - Set and forget
- Purpose-built - Optimized for SDR tasks
- CRM-agnostic - Works with any stack
- Measurable ROI - Clear meeting attribution
- Fast deployment - Weeks not months
Limitations
- SDR-focused only - Not multi-function
- External system - Another tool to manage
- Less customizable - Opinionated approach
- Premium pricing - $5k+/month
- Trust development - Newer vendor
Pricing
11x pricing is flat monthly:
- Entry: ~$5,000/month
- Growth: ~$7,500/month
- Enterprise: $10,000+/month
Includes unlimited outreach within reasonable bounds.
Best For
- Organizations focused on scaling outbound
- Companies wanting autonomous SDR capability
- Teams with clear ICP and proven messaging
- Any CRM environment
Head-to-Head: Use Cases
Use Case 1: Lead Response
Scenario: Inbound lead submits form, needs immediate engagement.
Agentforce:
- Triggers on form submission
- Scores lead against criteria
- Routes to appropriate rep
- Suggests talking points
- Optionally sends initial response
11x:
- Not primary use case
- Would need integration trigger
- Less optimized for inbound
Verdict: Agentforce better for inbound lead handling
Use Case 2: Cold Outbound Campaign
Scenario: Target 10,000 prospects matching ICP.
Agentforce:
- Requires campaign building in Salesforce
- Needs sequence configuration
- Human orchestration still needed
- Good tracking and reporting
11x:
- Define ICP and go
- Alice handles everything
- Fully autonomous execution
- Clear attribution
Verdict: 11x better for cold outbound
Use Case 3: Account-Based Selling
Scenario: Deep engagement with strategic accounts.
Agentforce:
- Full account history access
- Multi-stakeholder tracking
- Opportunity guidance
- Deal coaching
11x:
- Can target specific accounts
- Good for initial outreach
- Less depth on account management
Verdict: Agentforce better for complex account management
Use Case 4: Scaling SDR Output
Scenario: Need 3x outbound volume without 3x headcount.
Agentforce:
- Helps reps be more efficient
- Still needs human execution
- Incremental improvement
11x:
- Autonomous execution
- Dramatic volume increase
- True headcount alternative
Verdict: 11x better for pure scale
Head-to-Head: Integration
Salesforce Agentforce
With Salesforce:
- Native integration
- Real-time data access
- No sync delays
- Unified platform
With Other Systems:
- MuleSoft connectors available
- Integration work required
- Salesforce-centric design
11x
With Salesforce:
- API integration
- Sync on defined events
- Some configuration needed
- Proven integration path
With Other CRMs:
- HubSpot native
- Other CRMs via API
- CRM-agnostic design
Verdict: Agentforce wins on Salesforce depth. 11x wins on flexibility.
Head-to-Head: Setup and Time-to-Value
Agentforce
Implementation:
- Weeks to months
- SI/consulting often needed
- Process mapping required
- Testing and iteration
Time to value: 2-4 months
11x
Implementation:
- Days to weeks
- Define ICP and messaging
- Connect CRM
- Start outreach
Time to value: 2-4 weeks
Verdict: 11x faster to deploy and see results
Decision Framework
Choose Salesforce Agentforce If:
- Salesforce is your system of record and center of operations
- You want AI embedded in existing workflows
- Multi-function AI matters (sales + service + commerce)
- Account-based complexity requires deep CRM context
- You have implementation resources (internal or SI)
- Augmentation > automation - you want AI helping reps, not replacing tasks
Choose 11x If:
- Outbound scaling is the primary goal
- You want autonomous operation without daily management
- CRM flexibility matters (not locked to Salesforce)
- Fast deployment is important
- Clear ROI measurement - meetings booked attribution
- You'd hire more SDRs if not for budget/management constraints
Consider Both If:
Organizations with complex needs sometimes use both:
- Agentforce for account management, opportunity guidance, customer service
- 11x for high-volume outbound prospecting
They serve different parts of the sales motion.
Frequently Asked Questions
Can Agentforce replace human SDRs?
Not directly. Agentforce augments human reps with AI assistance but doesn't operate autonomously like 11x. It makes SDRs more effective rather than replacing their tasks entirely.
Is 11x only for companies not using Salesforce?
No. 11x integrates with Salesforce and is used by many Salesforce customers. The choice is about approach (autonomous AI SDR vs. CRM-embedded AI) rather than CRM platform.
Which has better AI quality?
Different strengths. Agentforce excels at CRM-contextual recommendations using your complete customer data. 11x excels at autonomous outbound execution. Neither is universally "better"—they solve different problems.
What's the total cost comparison?
Agentforce: Typically $50-150k+ annually on top of existing Salesforce costs. 11x: $60-120k+ annually as standalone investment. True comparison requires evaluating current Salesforce spend and specific use case needs.
Can we start small and expand?
Agentforce: Yes, start with sales agent and expand to service, commerce, etc. 11x: Yes, start with limited outreach and scale volume. Both support phased adoption.
How do they handle personalization?
Agentforce: Uses Salesforce data for context-aware recommendations and messaging suggestions. 11x: Researches each prospect independently and generates personalized outreach without CRM data dependency.
The Bottom Line
Salesforce Agentforce and 11x represent different visions of AI in sales.
Agentforce: AI as co-pilot within your CRM, augmenting human decision-making and execution.
11x: AI as autonomous worker, independently executing outbound sales development.
For Salesforce-centric enterprises wanting AI embedded in existing processes: Agentforce.
For organizations wanting to scale outbound without scaling headcount: 11x.
Many enterprises will eventually use both—Agentforce for the CRM layer, 11x (or similar) for autonomous prospecting.
The future of enterprise sales isn't human vs. AI. It's the right AI for each part of the sales motion.
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