Compare Cedar Operations and RevPartners for operations consulting. Full-stack operations vs RevOps-only, tool-agnostic vs HubSpot-centric, and which is right for your business.
Cedar Operations vs RevPartners: Which Operations Partner Is Right for Your Business?
You need operational help. You've heard of RevPartners for revenue operations and Cedar Operations for broader operational transformation. Which one fits your business?
The short answer: It depends on whether you need just revenue operations or full-stack business operations.
The long answer: Here's everything you need to know to choose the right partner.
The Quick Comparison
| Factor |
Cedar Operations |
RevPartners |
| Scope |
Full business operations |
Revenue operations only |
| Best for |
$500K-$10M companies needing whole-business transformation |
Companies focused on sales/marketing alignment |
| Technology approach |
Tool-agnostic |
HubSpot-centric |
| Areas covered |
Operations, finance, HR, tech, product |
Sales, marketing, customer success |
| Implementation style |
Hands-on, fractional COO model |
Consulting and advisory |
| Primary focus |
Operational efficiency across all functions |
Revenue growth and CRM optimization |
| Pricing model |
One-time buildout + monthly maintenance |
Project-based consulting |
TL;DR:
- Choose Cedar Operations if you need comprehensive operational transformation across your entire business
- Choose RevPartners if your only pain point is revenue operations and you're committed to HubSpot
What is Cedar Operations?
Cedar Operations provides fractional COO services and operations consulting for small to medium-sized businesses.
What we do:
- Full-stack operations: Process automation, workflow optimization, systems implementation across all business functions
- Technology-enabled transformation: Tool-agnostic approach to finding the right solutions for your needs
- Hands-on implementation: We don't just advise—we build and implement alongside your team
- Business infrastructure: Finance ops, HR systems, product operations, technology stack design
Who we serve:
- Companies with $500K-$10M in revenue
- Founder-led businesses outgrowing manual processes
- Organizations needing operational infrastructure for scale
- Teams wanting to automate and systematize before hiring more headcount
Engagement model:
- One-time buildout (up to $5,000) + monthly maintenance
- Hands-on implementation (process redesign, automation builds, system integrations)
- Operational systems and workflows
Think of Cedar Operations as your operations department when you don't yet need a full-time COO.
What is RevPartners?
RevPartners is a revenue operations (RevOps) consulting firm specializing in HubSpot implementation and optimization.
What they do:
- Revenue operations: Align sales, marketing, and customer success around revenue goals
- HubSpot expertise: Deep specialization in HubSpot CRM implementation and customization
- Sales enablement: Process design for lead management, pipeline optimization, and sales workflows
- Marketing operations: Campaign automation, lead scoring, attribution modeling
Who they serve:
- Companies committed to or already using HubSpot
- Sales-driven organizations needing pipeline optimization
- Marketing teams seeking better attribution and automation
- Customer success operations requiring workflow improvements
Engagement model:
- HubSpot implementation projects
- RevOps consulting engagements
- Advisory and strategy services
Think of RevPartners as your HubSpot-focused revenue operations team.
Head-to-Head: Scope of Services
This is the biggest difference between the two.
Cedar Operations: Whole-Business Operations
Cedar Operations operates at the business infrastructure level:
Operational areas we cover:
Revenue Operations
- CRM selection and implementation (Salesforce, HubSpot, Pipedrive, etc.)
- Sales process design and automation
- Marketing automation and attribution
- Customer success workflows
Finance Operations
- Accounting system setup and automation
- Invoicing and accounts receivable processes
- Financial reporting and dashboards
- Budgeting and forecasting infrastructure
People Operations
- Employee onboarding and offboarding systems
- HR process automation
- Performance management frameworks
- Hiring processes and applicant tracking
Product Operations
- Product development workflows
- Release management processes
- Customer feedback systems
- Roadmap planning infrastructure
Technology Infrastructure
- Tool stack audit and rationalization
- System integration and automation
- Data flow architecture
- Security and compliance processes
General Operations
- Standard operating procedures (SOPs)
- Project management systems
- Vendor and contractor management
- Knowledge management and documentation
Philosophy: Fix the whole system, not just one department.
RevPartners: Revenue Operations Only
RevPartners focuses exclusively on revenue-generating operations:
Areas they cover:
Sales Operations
- Pipeline management
- Sales forecasting
- Territory planning
- Sales enablement
Marketing Operations
- Campaign automation
- Lead scoring and routing
- Attribution modeling
- Marketing analytics
Customer Success Operations
- Onboarding workflows
- Expansion and upsell processes
- Customer health scoring
- Retention automation
Philosophy: Optimize the revenue engine.
The Practical Difference
Example scenario: You're a $3M SaaS company with operational chaos
What you need fixed:
- Sales pipeline is disorganized (revenue ops problem)
- Invoicing is manual and slow (finance ops problem)
- New hires are confused for months (people ops problem)
- Product releases are chaotic (product ops problem)
- Using 15 different tools that don't integrate (tech stack problem)
Cedar Operations approach:
We'd assess all five problems, prioritize by business impact, and create an integrated solution. Maybe we implement HubSpot for sales, automate invoicing with Stripe billing, build an onboarding system in Notion, create a release process in Linear, and eliminate 8 redundant tools.
RevPartners approach:
They'd focus on the sales pipeline problem, implement HubSpot beautifully, and optimize your revenue operations. The other four problems would remain unfixed.
Verdict: If you have cross-functional operational issues, Cedar Operations addresses the whole system. If your only problem is revenue operations, RevPartners solves it deeply.
Head-to-Head: Technology Approach
Cedar Operations: Tool-Agnostic
We don't care which tools you use. We care which tools solve your problem best.
Our approach:
- Understand your workflows and requirements
- Evaluate options across the market
- Recommend the best fit for your budget, team, and use case
- Implement whichever solution we've selected together
Example CRM recommendations we've made:
- HubSpot: For marketing-heavy businesses needing strong content/email tools
- Salesforce: For complex B2B sales with custom requirements
- Pipedrive: For simple sales teams wanting ease of use
- Attio: For relationship-driven businesses needing flexibility
- No CRM: Sometimes a better sales process matters more than software
Why this matters:
You get the right tool for your business, not the tool your consultant is incentivized to sell. We're not HubSpot partners, Salesforce resellers, or affiliated with any vendor. Our only incentive is making your operations work.
RevPartners: HubSpot-Centric
RevPartners specializes deeply in HubSpot.
Their approach:
- HubSpot implementation and optimization
- HubSpot-native automation and workflows
- Deep expertise in HubSpot's features and capabilities
- HubSpot ecosystem integrations
When this is an advantage:
- You've already committed to HubSpot
- You know HubSpot is the right fit
- You want absolute expertise in the platform
- Your needs align perfectly with HubSpot's strengths
When this is a limitation:
- HubSpot isn't the best fit for your use case
- You need flexibility to choose other tools
- Budget constraints make HubSpot too expensive
- Your workflows don't map well to HubSpot's structure
Real example:
We worked with a $2M B2B services company that came to us after a failed HubSpot implementation by another consultant. The problem wasn't the implementation—it was that HubSpot was the wrong tool.
Their sales process was relationship-driven with 6-18 month cycles and complex, custom deal structures. HubSpot's linear pipeline model didn't fit. We migrated them to Attio (a relationship-focused CRM) and built custom automations around their actual process.
A HubSpot-specialized consultant couldn't have recommended this. They would have tried to force-fit the process into HubSpot.
Verdict: Cedar Operations chooses the right tool for your business. RevPartners optimizes HubSpot for your business.
Head-to-Head: Business Areas Covered
Cedar Operations: Cross-Functional Operations
We work across every operational function:
Revenue operations (like RevPartners does):
- Sales process and CRM
- Marketing automation
- Customer success workflows
Plus everything else (RevPartners doesn't do):
- Finance: Invoicing, billing, accounting automation, financial reporting
- People: Hiring, onboarding, performance management, HR systems
- Product: Development workflows, release processes, feedback loops
- Technology: Tool stack audit, system integrations, data architecture
- General ops: SOPs, project management, vendor management
Real engagement example:
We recently worked with a $5M e-commerce business. Their pain points:
- Messy revenue operations (sales and marketing disconnected)
- Manual invoicing causing cash flow issues
- New warehouse staff took 3 weeks to get productive
- Product launches were chaotic with no clear process
- Using 22 different tools with no integration
We fixed all five over 6 months:
- Implemented Pipedrive for sales, connected to Klaviyo for marketing
- Automated invoicing with Stripe billing connected to QuickBooks
- Built warehouse onboarding system reducing training time to 4 days
- Created product launch checklist and project management system in Asana
- Eliminated 12 redundant tools and integrated the remaining 10
This is what full-stack operations looks like. RevPartners would have solved #1 beautifully and referred you elsewhere for #2-5.
RevPartners: Deep Revenue Operations
RevPartners goes very deep in revenue operations:
Their specialization includes:
- Complex sales compensation structures
- Advanced attribution modeling
- Revenue forecasting systems
- Account-based marketing operations
- Customer success metrics and playbooks
- RevOps team building and training
When their depth matters:
If you're a $10M+ company with:
- Complex multi-touch attribution needs
- Sales team of 10+ reps requiring sophisticated comp plans
- Marketing team running intricate multi-channel campaigns
- Customer success motion with complex expansion plays
...then RevPartners' specialized depth in revenue operations might outweigh the value of Cedar's breadth.
Verdict: Cedar Operations covers more business areas. RevPartners goes deeper in revenue operations specifically.
Head-to-Head: Implementation Style
Cedar Operations: Hands-On Fractional Model
We operate as your fractional COO and operations team:
What this means practically:
We don't just advise—we do:
- Design the process AND build it in your tools
- Create the automation AND configure it
- Write the SOP AND train your team on it
- Recommend the software AND implement it
Working relationship:
- 10-20 hours per week embedded in your operations
- Access to your systems and tools
- Regular leadership meetings
- Direct work with your team
- Slack/email access for ongoing questions
Example week:
- Monday: Leadership meeting, review priorities and blockers
- Tuesday: Build automation for customer onboarding in Zapier
- Wednesday: Train team on new invoicing process
- Thursday: Configure new project management system in Asana
- Friday: Document SOPs and async updates to founder
The fractional model means:
- You get experienced operators doing the work
- We're accountable for results, not just recommendations
- Continuous improvement over time, not one-time projects
- Flexible commitment (scale up/down as needed)
RevPartners: Consulting and Advisory
RevPartners operates more as traditional consultants:
Their model:
- Project-based engagements
- Strategic advisory and recommendations
- Implementation support and guidance
- Knowledge transfer to your team
Example engagement:
- Phase 1: Revenue operations assessment
- Phase 2: HubSpot implementation strategy
- Phase 3: Configuration and setup
- Phase 4: Training and handoff
When this works well:
- You have internal team to execute
- You need expertise but not ongoing hands
- Clear project scope with defined end date
- Budget for concentrated project spend
Verdict: Cedar Operations is more hands-on and ongoing. RevPartners is more project-based and advisory.
Head-to-Head: ROI and Business Impact
Both firms drive ROI, but through different mechanisms.
Cedar Operations ROI: Efficiency Across All Operations
Our ROI comes from operational efficiency gains across the entire business:
Common ROI drivers:
Time savings:
- Eliminate manual processes (invoicing, reporting, data entry)
- Reduce founder time on operations from 20 hours/week to 5
- Decrease employee onboarding time by 60%
- Cut meeting time through async processes
Cost reduction:
- Eliminate redundant software ($10K-50K/year typical savings)
- Reduce errors and rework (customer issues, billing mistakes)
- Avoid bad hires through better hiring processes
- Prevent scaling problems that require expensive fixes later
Revenue enablement:
- Faster sales cycles through CRM automation
- Better customer retention via onboarding systems
- Increased capacity without headcount growth
- Ability to scale to next revenue tier
Typical ROI: 3-5x in first year through combination of time savings, cost reduction, and revenue enablement.
Real example:
Cedar clients typically see significant ROI through:
- Eliminated redundant tools and software costs
- Automated manual processes saving hours per week
- Reduced employee onboarding time
- Improved cash flow through better AR processes
- Founder time savings to focus on growth
The systems continue generating value long after the initial buildout.
RevPartners ROI: Revenue Growth
RevPartners' ROI comes primarily from revenue improvements:
Common ROI drivers:
- Increased lead conversion rates
- Shorter sales cycles
- Better marketing attribution and optimization
- Reduced customer churn
- Increased upsell and expansion revenue
When their ROI is higher:
If your primary bottleneck is revenue operations—pipeline conversion, marketing efficiency, customer success—and fixing that unlocks significant revenue growth, RevPartners' specialized focus might generate higher ROI than Cedar's broader approach.
Example scenario where RevPartners wins:
$8M SaaS company with:
- Sales team of 12 reps
- Marketing spend of $100K/month
- Chaotic HubSpot instance
- 25% lead-to-customer conversion rate (should be 40%)
- 15% annual churn (should be 8%)
Fixing these revenue operations issues could unlock millions in revenue. RevPartners' deep specialization in RevOps might generate higher returns than Cedar's broader operational improvements.
Verdict: Cedar Operations drives ROI across all operations. RevPartners drives ROI specifically through revenue growth. Best choice depends on where your biggest opportunities are.
Pricing Comparison
Cedar Operations Pricing
Simple, transparent pricing:
- One-time buildout fee: Up to $5,000 for initial systems implementation
- Monthly maintenance: Ongoing fee based on scale and complexity
No hourly billing, no project fees, no surprise charges. Includes hands-on implementation across all operations.
RevPartners Pricing
Pricing varies by project scope. Typical engagements include:
HubSpot implementation:
- $15,000-50,000+ depending on complexity
- 2-4 month project timeline
RevOps consulting:
- Strategic advisory and implementation support
- Project-based pricing based on scope
Ongoing support:
- Available for post-implementation optimization
Typical engagement: $25K-75K project for HubSpot implementation and RevOps setup
Cost Comparison
Scenario: $3M company needing operational help
Cedar Operations:
- One-time buildout: up to $5,000
- Monthly maintenance: based on scale
- Scope: Full operational transformation across all functions
- Deliverables: CRM, finance automation, HR systems, tech stack optimization, SOPs
RevPartners (project-based):
- HubSpot implementation: $40,000
- Scope: Revenue operations only
- Deliverables: HubSpot setup, sales/marketing automation, RevOps processes
Note: The pricing isn't directly comparable because the scope is different. Cedar provides broader ongoing operations; RevPartners provides deeper revenue operations for specific projects.
Verdict: Cedar Operations is higher total cost but covers all operations. RevPartners is lower project cost but narrower scope.
When to Choose Cedar Operations
Choose Cedar Operations if:
1. You Need Full-Stack Operations, Not Just RevOps
Your problems span multiple operational areas:
- Revenue operations need work
- But so do finance, HR, product, and general operations
You don't want to hire separate consultants for each area. You want one partner who sees the whole system.
2. You Want Tool-Agnostic Advice
You haven't decided on HubSpot (or you've already decided it's NOT the right fit). You want expert guidance on choosing the right tools for your specific needs, not optimization of a pre-selected platform.
3. You Prefer Hands-On Implementation
You don't have an internal operations team ready to execute. You need someone to actually build the systems, not just design them. The fractional COO model means we're in the weeds with you.
4. You're a $500K-$10M Business
You're in the messy middle: too big for manual processes, too small for a full-time COO. The fractional model is perfect for this stage.
5. You Value Ongoing Partnership
You want continuous operational improvement, not just a one-time project. The retainer model means we're always available for questions, optimizations, and new challenges.
When to Choose RevPartners
Choose RevPartners if:
1. Your Only Problem is Revenue Operations
Sales, marketing, and customer success operations are your bottleneck. Everything else in your business works fine. You need deep RevOps expertise, not broad operational help.
2. You're Committed to HubSpot
You know HubSpot is the right platform for your business. You want experts who know every feature, integration, and best practice for HubSpot specifically.
3. You Have Internal Execution Capacity
You have an operations team or technical resources to execute. You need strategic guidance and implementation support, not someone to do the daily work.
4. You Prefer Project-Based Engagements
You want defined scope and timeline. Pay for the project, get it implemented, own the results. No ongoing retainer commitment.
5. Revenue Growth is Your Primary Goal
Your operational focus is singular: grow revenue faster. Sales efficiency, marketing ROI, and customer retention are the metrics that matter most.
The Hybrid Alternative
Here's a scenario we see sometimes:
Use Cedar Operations for:
- Overall operational strategy and infrastructure
- Finance, HR, product, and general operations
- Tool stack architecture and integrations
- Cross-functional process design
Use RevPartners for:
- Deep HubSpot implementation (if HubSpot is the right choice)
- Advanced revenue operations specialization
- Complex attribution and forecasting
- Sales compensation design
This gives you broad operational coverage from Cedar with specialized RevOps depth from RevPartners where needed.
In practice, though, most companies choose one or the other based on whether they need full-stack operations or just revenue operations.
Comparison Table: Cedar Operations vs RevPartners
| Category |
Cedar Operations |
RevPartners |
| Primary focus |
Full-stack business operations |
Revenue operations only |
| Scope |
All operational areas |
Sales, marketing, customer success |
| Technology approach |
Tool-agnostic |
HubSpot-centric |
| Service model |
Fractional COO + projects |
Consulting projects |
| Implementation style |
Hands-on, embedded |
Advisory and support |
| Engagement length |
Ongoing (6-18 months typical) |
Project-based (2-4 months typical) |
| Pricing |
Up to $5K buildout + monthly |
$15K-75K+ per project |
| Best for company size |
$500K-$10M revenue |
$2M-20M+ revenue |
| Team required |
None (we execute) |
Internal team helpful |
| Tools expertise |
Broad (all major platforms) |
Deep (HubSpot specialist) |
| ROI drivers |
Efficiency across all operations |
Revenue growth |
| Deliverables |
Systems across all functions |
Revenue operations infrastructure |
| Post-engagement |
Ongoing optimization |
Handoff to internal team |
Frequently Asked Questions
What is the main difference between Cedar Operations and RevPartners?
Cedar Operations provides full-stack operations consulting across all business functions (revenue, finance, people, product, technology), while RevPartners specializes exclusively in revenue operations with deep HubSpot expertise. Think of Cedar as your fractional COO for whole-business operations, and RevPartners as your specialized RevOps consultant for sales and marketing optimization.
Which is better for a small business: Cedar Operations or RevPartners?
For small businesses ($500K-$5M revenue), Cedar Operations is typically better because early-stage companies have operational problems across multiple areas—not just revenue operations. You need finance automation, HR processes, tech stack rationalization, and revenue operations. Cedar addresses all of these; RevPartners addresses only the revenue component. Choose RevPartners only if revenue operations is definitively your only problem.
Is Cedar Operations tool-agnostic or do they push specific software?
Cedar Operations is completely tool-agnostic. We evaluate your specific needs and recommend the best-fit solution—whether that's HubSpot, Salesforce, Pipedrive, Attio, or something else entirely. We're not affiliated with any vendors and receive no commissions or referral fees. Our only incentive is choosing tools that actually work for your business.
Can RevPartners help with operations outside of revenue operations?
No, RevPartners focuses exclusively on revenue operations—sales, marketing, and customer success. If you need help with finance operations, people operations, product operations, or general business infrastructure, you'll need to work with a different consultant or choose a full-stack operations partner like Cedar Operations.
How much does Cedar Operations cost compared to RevPartners?
Cedar Operations uses simple pricing: a one-time buildout fee (up to $5,000) plus monthly maintenance based on scale. RevPartners project-based engagements typically run $15,000-75,000 for HubSpot implementation and RevOps setup. Cedar provides broader ongoing support across all operations, while RevPartners provides deeper specialized support for revenue operations projects.
Do I need HubSpot to work with Cedar Operations?
No. Cedar Operations is tool-agnostic and works with whatever CRM and technology stack makes sense for your business. We've implemented HubSpot, Salesforce, Pipedrive, Attio, and many other platforms. We'll help you choose the right tools based on your workflows, budget, and requirements—not based on vendor relationships or commissions.
The Bottom Line
Cedar Operations and RevPartners serve different needs:
Choose Cedar Operations if:
- You need operational transformation across multiple business areas
- You want tool-agnostic advice on technology selection
- You prefer hands-on implementation over advisory consulting
- You're a $500K-$10M business in the messy middle
- You want ongoing operational partnership
Choose RevPartners if:
- Your only operational problem is revenue operations
- You're committed to HubSpot and want deep expertise
- You have internal team capacity to execute
- You prefer project-based engagements
- Revenue growth is your singular focus
The honest truth:
Most small-to-medium businesses need full-stack operations help, not just revenue operations help. Your problems typically include:
- Messy revenue operations (yes)
- Manual finance processes (yes)
- Chaotic hiring and onboarding (yes)
- Disconnected tools and systems (yes)
- No standard operating procedures (yes)
If you have multiple operational pain points, RevPartners will fix one of them beautifully. Cedar Operations will fix all of them systematically.
But if you're already operationally excellent in every area except revenue operations, and you know HubSpot is your platform, RevPartners' specialized depth might serve you better than Cedar's breadth.
Know your needs. Choose accordingly.
Ready to transform your operations? Cedar Operations builds operational infrastructure for growing businesses. We handle everything from revenue operations to finance automation to tech stack optimization. Schedule a free consultation →
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CEDAR OPERATIONS